Leia livros

Domingo, 6 de Dezembro de 2009

Watch It Made in the USA or Easy Money

Watch It Made in the U.S.A.: A Visitor's Guide to the Companies That Make Your Favorite Products

Author: Karen Axelrod

More than just a travel guide, Watch It Made In the U.S.A. will help readers appreciate firsthand the products, companies, technology, and workers that inspire our economy. Authors and factory tour experts Karen Axelrod and Bruce Brumberg provide fascinating photographs, advice for business and family travelers, helpful itinerary planners, and all the practical information necessary to visit nearly 300 factories and company museums across the U.S.A, from Boeing to Ben and Jerry's, Hallmark to Harley-Davidson.

Book about: Good Carb Meals in Minutes or My Loved One Is Dying

Easy Money: How to Simplify Your Finances and Get What You Want Out of Life

Author: Liz Pulliam Weston

Pulliam Weston (Your Credit Score), columnist for MSN Money and author of the nationally syndicated column "Money Talk," provides a practical, easy-to-understand guide to taking control of personal finances and establishing financial security. Like most financial advice books, this collection covers the basics, such as creating a financial toolkit, investing, planning for retirement and saving for college. While Pulliam Weston provides insights into these areas-especially for those without a financial background-she also charts new territory with her "60 Percent Solution" and "50/30/20 Plan," both aimed at spending control, as well as getting the most out of your credit cards and what to do if you've overspent on a car purchase. An advocate of online banking, Pulliam Weston maps out the right way to pay bills and advocates account aggregation and consolidation. She also provides a useful resource guide for finding a financial planner, a tax professional and an estate planning attorney. Checklists are included in each chapter, as well as helpful charts and tables that aid in getting and staying organized. This book will be a valuable guide on the path to financial control and security.

--Publishers Weekly

“If you want to simplify your life and make solid decisions—fast—this book is your answer. It’s one more reason Liz remains one of America’s most trusted financial columnists. Quick, easy, and empowering!”

—Jennifer Openshaw, Author of The Millionaire Zone and CEO, WinningAdvice.com

“As usual,Liz cuts to the chase to provide readers with practical, easy to implement tips for living a rich life. If you follow only half of her on-the-money recommendations you’ll be exponentially better off tomorrow than you are today.”

—Lois P. Frankel, Ph.D., Author of Nice Girls Don’t Get Rich and

Nice Girls Don’t Get the Corner Office

Simplify your financial life…

now and forever!

• By the Internet’s #1 personal finance expert, MSN’s Liz Pulliam Weston

• Stop feeling overwhelmed by your finances: take control, the easy way!

• Save time, avoid mistakes, and help secure your future

Common sense. Easy solutions. Plain English. Best selling author,

Liz Pulliam Weston, takes on the problem everyone has, and nobody talks about: the sheer hassle of managing your money! Weston offers practical guidance and easy checklists for every decision: investments, credit cards, insurance, mortgages, retirement, college savings, and more! Discover how to consolidate, delegate, and automate your finances…save time and money…and live a more rewarding, secure life!

lizweston.com

Publishers Weekly

Sábado, 5 de Dezembro de 2009

Career Counseling or Rule 1

Career Counseling: A Holistic Approach

Author: Vernon G Zunker

This highly successful book has been called the most comprehensive text on the market, providing students with needed career theory as well as practical techniques and examples. Through the author's clear writing style, case examples, tables, and exercises, students develop a solid understanding of the theoretical models of career counseling and are thoroughly exposed to the practical information on how to effectively counsel clients about career issues. As demonstrated by the text's new subtitle, 'A Holistic Approach,' this substantially revised Seventh Edition reflects the growing emphasis on looking at the "whole person"--values, temperament, talents, and passions--to determine his or her best career fit.

Books about: Patton on Leadership or Organizational Culture and Leadership

Rule #1: The Simple Strategy for Successful Investing in Only 15 Minutes a Week!

Author: Phil Town

Phil Town is now a very wealthy man, but he wasn't always. In fact, he was living on a salary of $4000 a year when some well-timed advice launched him down a highway of investing self-education that revealed what the true "rules" are and how to make them work in one's favor. Chief among them, of course, is "rule #1": "don't lose money." Other rules are: don't diversify...think like an owner, not an investor ... never, ever be seduced into thinking the market is efficient. Town also believes strongly in "betting on the jockey," putting your faith in managers who've proven their financial mettle. Not only does Town reveal fresh methods for identifying who the truly reliable managers are, but he shows you how to test whether they really have faith in the businesses they're running.

By far, the most controversial of the audiobook's assertions will be that giant 401(k) type mutual funds can't help but regress to the mean, and in the next twenty years, the mean could be very disappointing indeed. There's a very real chance that a 401(k) investor could see his holdings not grow at all in the next few decades. Fortunately, Town's stockpicking techniques are meant to walk investing phobes through the do-it-yourself process, equipping them with the tools they need to make quantum leaps toward financial security.

Rule #1 says something new, and it says it in a way that every listener can understand.

Publishers Weekly

For amateur investors who admire the incredible returns produced by Benjamin Graham-Warren Buffett-style value investing but can't figure out how to replicate these billionaires' methods at home, Town's investment guide is manna from heaven. A former river-rafting guide, Town learned how to calculate such crucial numbers as Return on Investment Capital and Equity Growth Rate from "Wolf," a wealthy rafter whom Town saved from a rapid in 1980. Under Wolf's tutelage, Town learned how to turn $1,000 into $1 million in five years, but the selection of lucrative stocks took weeks of library research. In this engaging and accessible book, Town shows readers how to replicate that sort of exhaustive market research on the Internet-and shorten the research time to just a few hours per stock. Fans of The Intelligent Investor will recognize that Town's Rule #1 formula-"1) Find a wonderful business, 2) Know what it's worth as a business, 3) Buy it at 50 percent off, 4) Repeat until very rich"-is a variation of Benjamin Graham's investment philosophy. (Graham and Buffett are cited heavily throughout the book.) But Town's ability to break down that philosophy into a detailed, step-by-step program that can be understood by any reader with basic math skills is unique. His chummy, reassuring tone ("If you're finding yourself already a bit overwhelmed, take a deep breath") will leave readers feeling empowered and ready to manage their money themselves. (Mar. 21) Copyright 2006 Reed Business Information.

What People Are Saying

“Extraordinarily readable…provides investors with surefire tools to outperform costly advisors. Follow Town’s simple, time-tested precepts, and even unsophisticated investors will leave most mutual fund managers in the dust.” —Arthur Levitt, author of Take on the Street and former Chairman of the Securities and Exchange Commission

“A really smart, homework-driven read that tells you precisely how to do it. Rule #1 may be the clearest and best book out there to get you on the path to riches. This one’s special!” —James J. Cramer, host of CNBC’s “Mad Money” and Markets Commentator, thestreet.com

“Rule #1 is an investment Bible for our time. In fun, easy-to-understand words, Phil Town tells you how to buy quality stocks at a discount.” —Rich Karlgaard, publisher, Forbes magazine, and author of LIFE 2.0

“For the individual investor, Rule No. 1 should be, ‘Read Rule #1.’ This book debunks a lot of myths in the market and provides pearls of common-sense wisdom…Indeed, Rule #1 rules.” —Gene Marcial, Senior Writer, Business Week

“Rule #1’s common-sense, pragmatic approach is money in the bank. This step-by-step guide is methodically researched and terrifically accessible … Can you really beat the mutual fund mangers and so-called experts at their own game? Hell yes!” —Jonathan Hoenig, Portfolio Manager, Capitalistpig Hedge Fund, and regular contributor to Fox News Channel

“Rule #1 is probably one of the most inclusive, no nonsense, fundamental books about investing in the stock market I’ve ever read. This book is a must-read for everyone; from beginner students of the market to super know-it-alls.” —Danielle Hughes, President and CEO, Divine Capital Markets LLC

“A refreshing departure from those boring investing books… If you're tired of being shut out of how exactly the rich guys on Wall Street make money, this important book will teach you how to run with the bulls. It's priceless.” —Elizabeth MacDonald, Senior Editor at Forbes Magazine; regular, “Forbes on Fox”

Introduction: Make Money No Matter What     1
The Myths of Investing     11
Rule #1 and the Four Ms     33
Buy a Business, Not a Stock     39
Identify a Moat     53
The Big Five Numbers     65
Calculate the Big Five     95
Bet on the Jockey     111
Demand a Margin of Safety     132
Calculate the Sticker Price     145
Know the Right Time to Sell     172
Grab the Stick     186
The Three Tools     196
Take Baby Steps     216
Eliminate the Barriers     246
Prepare for Your First Rule #1 Purchase     259
Q&A     274
Using The Rule to Maximize Your 401k     293
Glossary     315
Acknowledgments     323
Index     325

Sexta-feira, 4 de Dezembro de 2009

Common Stocks and Uncommon Profits and Other Writings or How to Be a Working Actor

Common Stocks and Uncommon Profits and Other Writings (Wiley Investment Classics Series)

Author: Philip A Fisher

Critical Praise for Common Stocks and Uncommon Profits and Other Writings

"You will find lots of jewels in these pages that may do as much for you as they have for me."

–– Kenneth L. Fisher

"I sought out Phil Fisher after reading his Common Stocks and Uncommon Profits and Other Writings. When I met him, I was as impressed by the man as by his ideas. A thorough understanding of the business, obtained by using Phil’s techniques . . . enables one to make intelligent investment commitments."

–– Warren Buffett

"Little known to the public, rarely interviewed, and accepting few clients, Philip Fisher is nevertheless read and studied by most thoughtful investment professionals . . . everyone will profit from pondering–as Warren Buffett has done–the investment principles Fisher espouses."

–– James W. Michaels

former editor, Forbes

"My own copy [of Common Stocks and Uncommon Profits and Other Writings] has underlinings and marginal thoughts throughout."

–– John Train

author of Dance of the Money Bees

Updated features include a new Preface and Introduction from Kenneth L. Fisher

Widely respected and admired, Philip Fisher is among the most influential investors of all time. His investment philosophies, introduced almost forty years ago, are not only studied and applied by today’s finance professionals, but are also regarded by many as gospel. Common Stocks and Uncommon Profits and Other Writings reveals these timeless philosophies.

John Train

My own copy [of Common Stocks and Uncommon Profits] has underlinings and marginal thoughts throughout..

Warren Buffett

I sought out Phil Fisher after reading his Common Stocks and Uncommon Profits...When I met him, I was impressed by the man as by his ideas. A thorough understanding of the business, obtained by using Phil's techniques...enable one to make intelligent investment commitments..

James W. Michaels

Little known to the public, rarely interviewed and accepting few clients, Philip Fisher is nevertheless read and studied by most thoughtful investment professionals . . . everyone will profit from pondering—as Warren Buffett has done—the investment principles Fisher espouses..

What People Are Saying

John Train
This guide to buried treasure is ponderously written--it leads you to the spot. (John Train, author of Dance of the Money Bees)

Kenneth L. Fisher
You will find lots of jewels in these pages that may do as much for you as they have for me.... Read his writings and try to live them out. (From the Foreword by Kenneth L. Fisher, Forbes columnist)

	Preface: What I Learned from My Father's Writings
	Introduction	1
Pt. 1	Common Stocks and Uncommon Profits
1	Clues from the Past	34
2	What's "Scuttlebutt" Can Do	44
3	What to Buy: The Fifteen Points to Look for in a Common Stock	47
4	What to Buy: Applying This to Your Own Needs	79
5	When to Buy	89
6	When to Sell: And When Not To	105
7	The Hullabaloo about Dividends	114
8	Five Don'ts for Investors	123
9	Five More Don'ts for Investors	135
10	How I Go about Finding a Growth Stock	162
11	Summary and Conclusion	172
Pt. 2	Conservative Investors Sleep Well
1	The First Dimension of a Conservative Investment	180
2	The Second Dimension	187
3	The Third Dimension	198
4	The Fourth Dimension	207
5	More about the Fourth Dimension	213
6	Still More about the Fourth Dimension	218
Pt. 3	Developing an Investment Philosophy
1	Origins of a Philosophy	227
2	Learning from Experience	238
3	The Philosophy Matures	252
4	Is the Market Efficient?	266
App	Key Factors in Evaluating Promising Firms	279
	Index	283

New interesting textbook: The Leadership Moment Nine True Stories of Triumph and Disaster and Their Lessons for Us All or Administrative Assistants and Secretarys Handbook

How to Be a Working Actor: The Insider's Guide to Finding Jobs in Theater, Film, and Television

Author: Mari Lyn Henry

Actors, educators, acting teachers, casting directors, talent agents, managers, and producers don’t agree on much, but they all agree that How to Be a Working Actor is the definitive guide to the business of acting. Being a working actor means managing a career as an ongoing business--and while most books focus on dramatic technique, this one reveals the whole picture, from improving audition skills to surviving screen tests, from finding an agent to surviving in the city or in regional theater. Now in its fifth edition, updated and expanded, the book includes a new chapter on the value of education and ongoing training, a look at "cyberbiz" and other new opportunities, updated information on actors’ unions, new audition material, and ideas from industry pros. Get How to Be a Working Actor and get working!

Quinta-feira, 3 de Dezembro de 2009

Getting Ready to Negotiate or The Art of Public Speaking

Getting Ready to Negotiate: The Getting to Yes Workbook

Author: Roger Fisher

Based on the philosophy and advice presented in Getting to Yes - be prepared, negotiate interests not positions, understand the other side's interests, and work together - this is the tool that will help each person design the negotiating strategy that is best for him or her in any given situation. Getting Ready to Negotiate presents case studies, charts, and forms for blueprinting a personalized negotiating strategy, one that is certain to make negotiating situations more productive and profitable.

The Art of Public Speaking

Author: Stephen E Lucas

Few texts have been favored with such success. Fifteen after its introduction,The Art of Public Speaking remains the leading text in its discipline. The Art of Public Speaking is successful because it works well for both students and instructors. Instructors have come to rely on its careful explanations,its reinforcing examples,and its attention to the basics that help their tentative students become competent speakers. Instructors have also come to rely on the most comprehensive package of support materials available with any public speaking text. Meticulously prepared by the author to support and reflect the text,the ancillary materials allow the least experienced teaching assistant and the busiest professor to teach with confidence.

Quarta-feira, 2 de Dezembro de 2009

The Long Tail Revised and Updated Edition or The Greatest Salesman in the World Part II

The Long Tail, Revised and Updated Edition: Why the Future of Business Is Selling Less of More

Author: Chris Anderson

The New York Times bestseller that introduced the business world to a future that's already here -- now in paperback with a new chapter about Long Tail Marketing and a new epilogue.

Winner of the Gerald Loeb Award for Best Business Book of the Year.

In the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn't in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses -- the endlessly long tail of that same curve.

What People Are Saying

Anyone who cares about media...must read this book. --Rob Glaser, CEO, RealNetworks

The Long Tail is a book for the Head -- provocative and insightful. It belongs on your shelf between Tipping Point and Freakonomics, offering great insight into the next generation of internet revolution and opportunity. --Reed Hastings, CEO, Netflix

The Long Tail is a rare achievement: it takes something seemingly familiar -- the realm of buying and selling -- and makes us think about it in a completely new way. This is a remarkably smart book, and also a refreshingly optimistic look at the new rules of a world in which everyone can find something different to enjoy. --James Suroweicki, author of The Wisdom of Crowds

Of all the books about the revolution that the new economy is, this is the first to deliver on the promise. Anderson maps as compellingly as anyone could just what is different, and critically important about the world digital technologies has created. There isn't an economy here. There are economies. Understanding them, and how they flourish, is the key to sensible policy and successful business. Wipe the shelf clear of new economy books. This is all you'll need. --Larry Lessig, professor, Stanford Law School; chairman, Creative Commons

The Long Tail catches the world's economy at a fundamental nexus of change. Blockbuster models, Pareto's Law, ever-shortening life cycles, rock star dependencies—all are receding in relevance and importance. In their place a new Internet-enabled economy is embracing more collaborative, participative, and idiosyncratic offerings, and knocking the Old Guard on its backside in the process. Chris Anderson depicts the emerging dynamics of this new world with insight, wit, and style, so put this book atop the rest of your bedside reading and enjoy. --Geoffrey Moore, author of Crossing the Chasm

The Long Tail breaks fundamentally new ground in economics. Chris Anderson takes the reader into a new world of buyers and sellers connected at the outer edges of demand and literally proves that there is a market for almost anything. Engaging, insightful, useful, stories well told, The Long Tail is one of those books that leads the reader to a new view of how the world works. --Peter Schwartz, chairman of the Global Business Network and author of The Art of the Long View

Chris Anderson's timing with the "Long Tail" concept is absolutely perfect. The combination of Internet penetration with the expansion of global online markets has opened up opportunities that few could have ever imagined. --Eric Schmidt, CEO, Google

I can't begin to tell you how thrilled I was by The Long Tail. It very clearly articulated something that I believe strongly -– electronic distribution of content and access to vast libraries will open up major new businesses and amazing user experiences. --Howard Look, former VP, TiVo

If you haven't already read The Long Tail, you'd better –- it's the new Tipping Point. Chris has crafted a very unique view of how the Web is driving new purchasing behaviors and marketing phenomena. This is actually incredibly stimulating as a notion for all marketers. --Andy Lark, former CEO, Sun Microsystems

Acknowledgments     ix
Introduction     1
The Long Tail     15
The Rise and Fall of the Hit     27
A Short History of the Long Tail     41
The Three Forces of the Long Tail     52
The New Producers     58
The New Markets     85
The New Tastemakers     98
Long Tail Economics     125
The Short Head     147
The Paradise of Choice     168
Niche Culture     177
The Infinite Screen     192
Beyond Entertainment     201
Long Tail Rules     217
The Long Tail of Marketing     225
Coda: Tomorrow's Tail     247
Epilogue     249
Notes on Sources and Further Reading     255
Index     259

Interesting textbook: Keys to Engineering Success or Price Theory and Applications

The Greatest Salesman in the World Part II: The End of the Story

Author: Og Mandino

What you are today is not important...for in this runaway bestseller you will learn how to change your life by applying the secrets you are about to discover in the ancient scrolls.

Segunda-feira, 30 de Novembro de 2009

A Leaders Legacy or Graphic Artists Guild Handbook

A Leader's Legacy

Author: Barry Z Posner

In this provocative book, leadership experts and authors of the best-selling The Leadership Challenge, Jim Kouzes and Barry Posner take on a unique challenge and explore the question of leadership and legacy. Kouzes and Posner examine in twenty-two chapters the critical questions all leaders must ask themselves in order to leave a lasting impact. These powerful essays are grouped into four categories: Significance, Relationships, Aspirations, and Courage. In each essay the authors consider a thorny and often ambiguous issue with which today’s leaders must grapple issues—such as how leaders serve and sacrifice, why leaders need loving critics, why leaders should want to be liked, why leaders can't take trust for granted, why it’s not just the leader’s vision, why failure is always an option, why it takes courage to “make a life,” how to liberate the leader in everyone, and ultimately, how the legacy you leave is the life you lead.

Interesting textbook: National Audubon Society Field Guide to the Southeastern States or Walt Disney World Dining Guide 2009

Graphic Artists Guild Handbook: Pricing and Ethical Guidelines

Author: Graphic Artists Guild

The most respected single reference for buyers and sellers of creative work returns in an updated ninth edition, containing the latest, essential information on business, pricing, and ethical standards for nearly every discipline in the visual communications industry--from advertising to publishing to corporate markets.

Domingo, 29 de Novembro de 2009

Supercapitalism or The Winning Investment Habits of Warren Buffett and George Soros

Supercapitalism: The Transformation of Business, Democracy, and Everyday Life

Author: Robert B Reich

From one of America's foremost economic and political thinkers comes a vital analysis of our new hypercompetitive and turbo-charged global economy and the effect it is having on American democracy. With his customary wit and insight, Reich shows how widening inequality of income and wealth, heightened job insecurity, and corporate corruption are merely the logical results of a system in which politicians are more beholden to the influence of business lobbyists than to the voters who elected them.

Powerful and thought-provoking, Supercapitalism argues that a clear separation of politics and capitalism will foster an enviroment in which both business and government thrive, by putting capitalism in the service of democracy, and not the other way around.

The New York Times - Robert Frank

In Supercapitalism, Robert B. Reich argues that the current political debate in the United States is drowning in misdirected moral outrage. We cannot hope to solve our problems, he says, without first understanding the forces that have caused them…Supercapitalism is a grand debunking of the conventional wisdom in the style of John Kenneth Galbraith…the main thrust of Reich's argument is right on target. Those who seize their opportunities in highly competitive environments tend to survive and prosper. "To confuse greed with opportunity," he writes, "is to confound desire with availability." It's often useful to get angry when things aren't going well. But moral outrage is counterproductive unless directed at the right targets. By focusing our attention on those who continue to block effective campaign finance reform, Reich shows that he can spot a worthy target when he sees one.

New interesting book: Intermediate Accounting or Roberts Rules of Order in Brief

The Winning Investment Habits of Warren Buffett and George Soros

Author: Mark Tier

"Peter Lynch, who produced an annual return of 29 percent during the years he ran the Fidelity Magellan Fund; legendary investors such as Bernard Baruch, Sir John Templeton, and Philip Fisher; and every one of dozens of other highly successful investors (and commodity traders) I've studied and worked with, all practice exactly the same mental habits as Buffet, Icahn, and Soros, without exception."--excerpt from Becoming Rich

Leia livros

Domingo, 6 de Dezembro de 2009

Watch It Made in the USA or Easy Money

Watch It Made in the U.S.A.: A Visitor's Guide to the Companies That Make Your Favorite Products

Easy Money: How to Simplify Your Finances and Get What You Want Out of Life

Publishers Weekly

Table of Contents:

Sábado, 5 de Dezembro de 2009

Career Counseling or Rule 1

Career Counseling: A Holistic Approach

Rule #1: The Simple Strategy for Successful Investing in Only 15 Minutes a Week!

Publishers Weekly

What People Are Saying

Table of Contents:

Sexta-feira, 4 de Dezembro de 2009

Common Stocks and Uncommon Profits and Other Writings or How to Be a Working Actor

Common Stocks and Uncommon Profits and Other Writings (Wiley Investment Classics Series)

John Train

Warren Buffett

James W. Michaels

What People Are Saying

Table of Contents:

How to Be a Working Actor: The Insider's Guide to Finding Jobs in Theater, Film, and Television

Quinta-feira, 3 de Dezembro de 2009

Getting Ready to Negotiate or The Art of Public Speaking

Getting Ready to Negotiate: The Getting to Yes Workbook

The Art of Public Speaking

Quarta-feira, 2 de Dezembro de 2009

The Long Tail Revised and Updated Edition or The Greatest Salesman in the World Part II

The Long Tail, Revised and Updated Edition: Why the Future of Business Is Selling Less of More

What People Are Saying

Table of Contents:

The Greatest Salesman in the World Part II: The End of the Story

Segunda-feira, 30 de Novembro de 2009

A Leaders Legacy or Graphic Artists Guild Handbook

A Leader's Legacy

Graphic Artists Guild Handbook: Pricing and Ethical Guidelines

Domingo, 29 de Novembro de 2009

Supercapitalism or The Winning Investment Habits of Warren Buffett and George Soros

Supercapitalism: The Transformation of Business, Democracy, and Everyday Life

The New York Times - Robert Frank

The Winning Investment Habits of Warren Buffett and George Soros

Seguidores

Arquivo do blogue